Performance-driven PPC campaigns built to reach the right people, generate qualified leads, and turn clicks into measurable business results.
Reach high-intent
customers
Generate
qualified leads
Maximise your
advertising ROI
Proven on Upwork
Verified on Upwork
Kanchan R. — Freelancer Profile
100%
Job Success
Top Rated Plus
Upwork Status
72
Total Jobs
9,444
Total Hours
If your campaigns are reaching the wrong audience, attracting low-quality clicks, or failing to convert, increasing your budget only increases the waste.
Money goes toward clicks and impressions that never create meaningful business opportunities.
Your ads reach people who may be interested, but are not ready or relevant enough to buy.
Traffic comes in, but weak messaging, targeting, or landing experiences prevent it from becoming leads or sales.
A successful PPC campaign is more than just running ads. It takes the right strategy, accurate targeting, compelling creative, and continuous optimisation to turn ad spend into real business growth.
Reach high-intent customers on Google Search, Shopping, Display and YouTube with targeted campaigns that drive real results.
We do:
Search Ads | Shopping Ads | Display Ads | YouTube Ads | Remarketing | Performance Max
Build brand awareness, generate qualified leads, and drive sales with strategic campaigns on Facebook and Instagram.
We do:
Lead Generation | Traffic Campaigns | Conversion Campaigns | Retargeting | Custom Audience Strategy
We continuously monitor, test and optimise your campaigns to improve performance, reduce wasted spend and scale what works.
We do:
A/B Testing | Audience Optimisation | Creative Testing | Budget Management | Performance Reporting
That’s where a smarter PPC strategy changes the equation.
We create and manage PPC campaigns across the most effective platforms to help you reach the right audience, generate leads, and grow your business.
Search, Shopping and Performance Max campaigns to reach high-intent customers.
Drive leads and sales on Facebook and Instagram with targeted campaigns.
Reach decision-makers with professional and industry-specific campaigns.
Build brand awareness and drive engagement with video advertising.
Inspire and drive website traffic with visual and discovery-based ads.
Increase visibility across relevant websites and apps with targeted display ads.
Let’s find the right mix of platforms
for your business goals.
A look at the campaigns we’ve managed and the results they’ve delivered.
542
Clicks
34
Phone Call Leads
€15.72
Cost per Conversion
Automotive • Google Ads • Calls & Leads
18 Aug – 16 Sep 2026
2.1K
Clicks
455
Conversions
₹79.79
Cost per Conversion
Education • Google Ads • Lead Generation
6 Apr – 27 May 2023
72
Clicks
2
Conversions
$550
Total Cost
Home Services • Google Ads • Lead Generation
1 – 31 Aug 2023
143
Lead Form Submissions
391
Phone Calls
₹171K
Total Cost
Healthcare • Google Ads • Calls & Lead Forms
14 May 2024 – 28 Feb 2025
94.3K
Clicks
5.72%
CTR
384
Phone Calls
eCommerce • Shopping + Search • Calls
1 Jun 2021 – 25 May 2022
122
Clicks
20
Conversions
₹5.93K
Total Cost
Financial Services • Google Ads • Consultation Leads
3 – 16 Dec 2022
3
Target Markets
B2B
Supplier Inquiries
—
Metrics Not Verified
Food Supply • Google Ads • B2B Leads
Attribution & currency unverified
We create data-driven ad strategies for businesses across different industries, helping them generate leads, increase sales, and grow their brand.
Drive more calls, enquiries and foot traffic with targeted local ad campaigns.
Increase sales and ROI with performance-focused Google, Meta and Pinterest Ads.
Generate qualified sign-ups and demo bookings with multi-channel ad campaigns.
Attract high-intent buyers and sellers with targeted PPC campaigns.
Get more patient enquiries and appointment bookings with compliant ad strategies.
Reach decision-makers and generate high-quality leads with LinkedIn, Google and Meta Ads.
Client feedback
Real feedback from businesses we've helped grow through strategy, SEO, marketing, and digital execution.
Upwork Client Feedback
4.0
|
Jul 27, 2026 - Aug 11, 2026
“Kanchan and her team were better than I expected. I have worked with quite a few freelancers and it has been painful to get them to understand my goals, my objectives and the results I expect but Kanchan and her team got it right away. Highly recommended.”
“Kanchan and her team were better than I expected. I have worked with quite a few freelancers and it has been painful to get them to understand my goals, my objectives and the results I expect but Kanchan and her team got it right away. Highly recommended.”
Endorsed by client
Upwork Client Feedback
5.0
|
Sep 17, 2025 - Jan 7, 2026
“It was a pleasure working with Kanchan and her team. She is very dedicated, professional, and always available to help resolve any issues quickly. After just three months of working together, I’m already seeing measurable improvements in my website’s rankings and traffic. Highly recommended!”
“It was a pleasure working with Kanchan and her team. She is very dedicated, professional, and always available to help resolve any issues quickly. After just three months of working together, I’m already seeing measurable improvements in my website’s rankings and traffic. Highly recommended!”
Endorsed by client
Upwork Client Feedback
5.0
|
Aug 2, 2025 - Sep 18, 2025
“I had a great experience Kanchan. Very helpful, punctual, and professional. I would definitely recommend whether it’s about Google Ads, marketing, or other web services. Thanks again.”
Endorsed by client
Straight answers to the questions businesses usually have before investing in PPC.
Talk to a PPC ExpertWhat are Meta Ads, and how can they help my business?
Meta Ads are paid advertising campaigns across Facebook and Instagram. They can help your business reach relevant audiences, introduce products or services, generate leads, drive website traffic, increase purchases, and reconnect with potential customers through retargeting.
How much should I spend on Meta Ads?
Your advertising budget depends on your business goals, target audience, competition, offer, and expected customer value. We help you establish a practical starting budget, test campaign performance, and make informed decisions about future spending. Your advertising budget is separate from management fees.
How long does it take to see results from Meta Ads?
Campaigns can begin generating performance data shortly after launch, but meaningful results depend on your offer, creative, audience, budget, tracking, and conversion journey. We monitor performance, identify opportunities, and optimize campaigns as sufficient data becomes available.
Can Meta Ads generate qualified leads for my business?
Yes. Meta Ads can generate enquiries through instant lead forms or website landing pages. We focus on audience relevance, compelling messaging, lead form quality, and the follow-up process to help attract potential customers who are more likely to become genuine business opportunities.
What is retargeting in Meta Ads?
Retargeting allows you to reach eligible people who have previously visited your website, engaged with your content, or interacted with your business. We use relevant follow-up messaging to encourage interested prospects to take the next step, subject to available audience data and platform requirements.
How do you measure Meta Ads campaign performance?
We track metrics aligned with your campaign goals, such as cost per lead, conversion rate, cost per acquisition, purchases, and return on ad spend (ROAS), where applicable. We also consider lead quality and sales feedback when available, helping connect advertising performance to meaningful business outcomes.
Do you create Facebook and Instagram ad creatives?
We can support ad creative planning and production, including static images, carousels, and short-form videos. Our approach focuses on communicating your offer clearly, matching the creative to your target audience, and testing different messages and formats to identify opportunities for improvement.
Can you optimize my existing Meta Ads campaigns?
Yes. We can review your existing account, campaign structure, audiences, ad creatives, budgets, tracking setup, and landing pages. Based on the findings, we identify performance gaps and recommend practical improvements to reduce wasted spend, improve conversion opportunities, and support sustainable growth.
Practical guides, tips and strategies to help you get better results from Google Ads, Meta Ads, LinkedIn Ads, Pinterest Ads and conversion optimisation.
Explore All Articles
Learn how to set up, optimise and scale Google Ads campaigns to generate high-quality leads and improve ROI.
Discover proven strategies to create high-performing Facebook and Instagram campaigns that drive real business results.
Compare both platforms, their audiences, costs and campaign types to find the best fit for your goals.
Based in Motiaz Royal Business Park, we work with businesses across India and international markets.
Motiaz Royal Business Park
Zirakpur, Punjab 140603, India
Tell us about your goals and we’ll create a customised PPC strategy for your business.
Data-Driven Strategy
Campaigns built on real data and audience insights.
Transparent Reporting
Clear performance updates and insights.
Dedicated Support
Work with a team that understands your goals.
Fill out the form and we’ll get back to you within 24 hours.
