SEO case study 03 · Chicabebo
Stabilizing technical SEO for e-commerce.
Technical cleanup, site-speed improvements and SEO-aligned content guidance for a Dutch e-commerce store, putting stability before further expansion.
At a glance
Stability first
technical work before further expansion
Technical cleanup
Address crawl, indexing, and structural issues.
Site performance
Improve speed and the browsing experience.
Content guidance
Align updates with priority commercial pages.
Overview
Challenge, strategy and work delivered
The challenge
Technical issues, slow pages, and inconsistent rankings left the site without a clear SEO structure.
Our approach
Prioritize technical cleanup, improve site speed, and guide content updates around the website’s commercial search priorities.
What we delivered
Addressed technical SEO issues, implemented performance improvements, and provided SEO-aligned content guidance.
Results
What the reports show
Narrative-reported GSC: 134K impressions | 2.87K clicks | Avg. position 13.7.
Note: Reporting period not supplied.
Note: Campaign start reported as August; the year is not specified.
Supporting evidence
Original report screenshots
Screenshots are reproduced from the reports supplied for this case study, with their original source, device and date context.
Organic rankings: chicabebo.nl
Source: supplied ranking report | Netherlands desktop | Snapshot: 15 Sep 2026
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